LATEST ARTICLES

Understanding Data Layers in Google Tag Manager

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Data Layers in Google Tag Manager - Introduction Google Tag Manager (GTM) is a powerful tool for managing and deploying marketing and analytics tags on...

SRH vs RCB Dream11 Fantasy Team Update: IPL 2024, Match 41...

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Overview As the IPL 2024 season progresses, the 41st match is set to feature a thrilling encounter between Sunrisers Hyderabad (SRH) and Royal Challengers Bengaluru...

IPL 2024 Preview: Delhi Capitals vs Sunrisers Hyderabad

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DC vs SRH - Match Overview Event: IPL 2024Teams: Delhi Capitals vs Sunrisers HyderabadVenue: Arun Jaitley Stadium, DelhiDate: Saturday Delhi Capitals will play host to Sunrisers...

Interview Question – DV360 Integration with Google Marketing Platform Products

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Introduction - DV360 Integration Display & Video 360 (DV360) is a powerful tool for digital advertising. It lets you create, manage, and measure your advertising...

Simplifying Google Ads Account Updates

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To make your Google Ads work better with Google's AI, here are some simple but effective tips: Latest Google Ads Updates Make Your Account Easier to...

Data-Driven Displays: How DOOH Advertising Is Getting Smarter with Analytics

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DOOH Advertising - Introduction DOOH (Digital Out of Home) advertising is a modern form of outdoor advertising that leverages digital technology to display ads....

Empowering Fluid Solutions: GenY Medium and C.R.I. Pumps Forge Strategic Digital...

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Digital marketing solutions provider, GenY Medium, has partnered with C.R.I. Pumps to deliver fluid management solutions. In this arrangement, GenY Medium will be responsible...

Cleartrip Welcomes Tavleen Bhatia as New CMRO: Charting a New Course...

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On April 1, 2024, Cleartrip, a subsidiary of Flipkart, announced that Tavleen Bhatia took over as the new Chief Marketing and Revenue Officer (CMRO)....

India’s Gaming Revolution: How the Market is Set to Double to...

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Indian Gaming Industry - Introduction and Market Overview The Indian gaming market is witnessing an unparalleled growth trajectory, with projections suggesting a leap in annual...

Revolutionizing Performance Measurement: Google’s Game-Changing Update to Google Ads & GA4!

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Key Events In GA4 In the fast-evolving world of digital marketing, keeping up with trends is a must for businesses that want to optimize their...